kayakers

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Milwaukee startup creates life vest for kayakers, triathletes and others who won’t wear bulky preservers

When Pat Hughes completed his first triathlon, he learned of the death of a fellow competitor during the swim portion of the event in Lake Winnebago. Shaken by the tragedy, the University of Wisconsin-Madison senior business major vowed to invent a lightweight, minimalist life vest that would appeal to triathletes, surfers, kayakers, anglers, standup paddle boarders, sailors and anyone else who should, but probably doesn’t, wear a personal flotation device. Several years later, Hughes and his business partner, Mike Fox, developed the Wingman […]